Apple TV 4K (3rd generation) vs Google Nest Hub Max

These hubs anchor different ecosystems: the Apple TV 4K (3rd generation) runs Apple Home, the Google Nest Hub Max runs Google Home. Radio hardware differs: only the Apple TV 4K (3rd generation) is a Thread border router. The Apple TV 4K (3rd generation) runs automations locally without a cloud dependency; the other relies on cloud processing.

Apple TV 4K (3rd generation) Google Nest Hub Max
Price (MSRP) $199
Ecosystem Apple Home Google Home
Matter controller Yes Yes
Thread border router Yes No
Zigbee radio none none
Z-Wave radio none none
Bridges its devices into Matter No No
Local (no-cloud) control Yes No
Subscription required for core features No No
Built-in voice assistant Siri Google Assistant
Ethernet port Yes No
Wi-Fi Yes Yes
Release year 2022 2019

What each hub actually pairs

Frequently asked questions

Which pairs more devices, the Apple TV 4K (3rd generation) or the Google Nest Hub Max?

They tie in this database: both pair 1,824 devices directly.

Can I run the Apple TV 4K (3rd generation) and Google Nest Hub Max together?

Usually yes. Matter's multi-admin lets the same Matter device join several controllers at once, and Thread border routers from different vendors share one mesh. Zigbee and Z-Wave devices, though, pair to exactly one hub at a time.